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Stay Cool. Last Longer.

Faction8 provides cool-based permanent color that lasts. High shine, 100% grey coverage.

Brunette model with long brown hair

Stay Cool. Last Longer.

Faction8 provides cool-based permanent color that lasts. High shine, 100% grey coverage.

Pulp Riot Professional


We initially launched our brand with 16 shades of vibrant and bold semi- permanent colors in 2016, and quickly became the market leader in that category. Since the initial launch, we’ve created over 200 products, mostly designed to reach a broader market, including every day grey root touchups with our critically acclaimed permanent color line called Faction8. Now, with Pulp Riot, artists can get a complete range of products for every type of client.