As pioneers in argan oil-infused beauty, our passion is to create luxurious professional beauty products that inspire confidence and empower individuality.
Inspired by the Mediterranean, the Moroccanoil brand comes to life through our iconic turquoise and signature fragrance, for an exotic experience that transports the senses. Our first product, the original Moroccanoil Treatment, pioneered oil-infused haircare and created the worldwide buzz on argan oil. At the heart of our brand is the professional stylist community that continues to inspire us to create effective and easy-to-use products. And today, our goal remains unchanged: to continue pioneering innovation in beauty, while continuing to use our platform to make a difference.