Style + Protect Mess It Up Texture Paste

Style + Protect Mess It Up Texture Paste is rated 4.6 out of 5 by 31.
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3.4 oz.
#P1869701
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What It Is

Medium hold styling paste that provides flexible control with soft texture and shine.

What It Does

Gives soft hold and texture and protects color-treated hair from color fade, heat damage and environmental stressors.

What Else You Need to Know

• Key ingredient Vegetable Protein.

• Signature aromatherapy blend of Tuberose, Almond Milk, and Cedarwood.

• ZeroSulfate, 100% Vegan Formula.

 

Pureology is the #1 Professional Color Care Brand in the US* with formulas that are 100% Vegan and free from Sulfates, Parabens, Mineral Oil, Animal Products or by-products, and Animal Testing. Our patented Antifade Complex® is infused into every formula to protect color vibrancy and ensure lasting color payoff. Sunflower Seed, a UV Filter, and Vitamin E fight color-depleting environmental effects while ensuring lasting shine. Our dual-benefit formulas provide color protection and customized care to address individual hair needs.

 

*Based on dollar sales reported in Kline's Kline PRO: Salon Retail Products and Services Database for the year ending December 31, 2019.

Apply a pea-sized amount into fingers and emulsify. Shape the hair using your fingers and style as desired.

 

PRO TIP: For extra control while braiding, place a pea-sized amount onto the back on your hand. As you braid, use your fingers to take small amounts and smooth flyaways. For maximum texture, apply a pea-sized amount to the palm of your hand. Mist Texture Finishing Spray into your plam and blend. Shape the hair using your fingers.

AQUA / WATER / EAU, STEARYL ALCOHOL, PEG-40 HYDROGENATED CASTOR OIL, TRIBEHENIN, PVP, PETROLATUM, DIMETHICONE, HYDROGENATED OLIVE OIL STEARYL ESTERS, VP/VA COPOLYMER, POLYACRYLAMIDE, OLETH-10 PHOSPHATE, PHENOXYETHANOL, C13-14 ISOPARAFFIN, PEG/PPG-17/18 DIMETHICONE, PARFUM / FRAGRANCE, CAPRYLYL GLYCOL, POTASSIUM HYDROXIDE, SORBIC ACID, LAURETH-7, TOCOPHEROL, TRISODIUM ETHYLENEDIAMINE DISUCCINATE, BUTYLENE GLYCOL, BENZYL ALCOHOL, HELIANTHUS ANNUUS SEED EXTRACT / SUNFLOWER SEED EXTRACT, BENZYL SALICYLATE, LINALOOL, BUTYROSPERMUM PARKII BUTTER / SHEA BUTTER, BENZOPHENONE-4, COUMARIN, CITRONELLOL, LIMONENE, EUGENOL, BENZYL BENZOATE, ANISE ALCOHOL, BHT, CITRIC ACID

Purchases made in SalonCentric stores may be returned to any SalonCentric store. Purchases made through SalonCentric Customer Service, SalonCentric Business Partners, and SalonCentric.com orders Sold and Shipped by SalonCentric may be returned to a SalonCentric store; however, the return must not exceed $450 and must include the original receipt, packing slip, or invoice. For returns in-store of online orders, the refund will be credited back to the original payment method once the return has been processed. For SalonCentric.com Online Exclusive orders sold and shipped by third-party sellers, please see more details linked below for return steps.

The SalonCentric return policy does not currently apply to Kérastase & Shu Uemura purchases. Kérastase & Shu Uemura do not accept returns.

Click to see more details.

Rated 4 out of 5 by from Soft and shiny I like that it's not A DRY paste. Like you can reshape it throughout the day. And it has a little shine without being greasy.
Date published: 2021-05-14
Rated 4 out of 5 by from Fun versatile looks! Fun versatile looks! My clients and my self love it to make PC hair wild yet some times conservative
Date published: 2021-05-11
Rated 5 out of 5 by from Perfect paste This paste has a nice soft hold with medium finish. A little goes a long way.
Date published: 2021-05-11
Rated 5 out of 5 by from love Great product for short hair. Lightweight and good hold.
Date published: 2021-05-06
Rated 5 out of 5 by from Mess It Up Clients love this paste. Light weight but holds hair in place. Favorite hair style to use on is a fun funky pixie.
Date published: 2021-05-04
Rated 4 out of 5 by from Mess It Up Texture Paste Incredible shine, weightless, perfect for short textured styles
Date published: 2020-11-16
Rated 4 out of 5 by from Love the texture this gives If you need definition without a hard feeling product or one which leaves residue, then this product is for you! Great for styling a textured bang look and even on some men's cuts. Love the soft results it gives. Only downfall is having to add more product throughout the day to keep style.
Date published: 2019-08-06
Rated 5 out of 5 by from Great Texture & Grit! This product gives the perfect amout of texture & messines without over doing it. I have a textured a line, & I love that this will hold my wispies without making my hair feel gross. Amazing product!
Date published: 2019-07-20
Rated 1 out of 5 by from Disappointed I loved the pieceing texture wax but this is suppose to be the new replacement or upgrade.I didn’t like at all returned it
Date published: 2018-08-02
Rated 5 out of 5 by from Amazing My new favorite product. It’s soft and gives a nice texture too
Date published: 2018-07-06
Rated 5 out of 5 by from Mess It Up Texture Paste Rocks! Mess It Up Texture Paste is my new favorite by Pureology! Ilove that it gives gteat texture and minimal hold for those who love texture but not extreme hold. It doesnt have tack or a pasty feel and leaves the hair soft and pairs greatly with a light hairspray! Thanks Pureology! You hit the nail on the head with this one!
Date published: 2018-07-05
Rated 5 out of 5 by from Amazing This is amazing! Smells great! Its soft and flexible but holds and adds texture at the same time!
Date published: 2018-06-09
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  • co_hasreviews, tv_11, tr_20
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