Pravana

The Perfect Blonde Purple Toning Masque

What It Is

No one needs deep treatments and restorative nourishment more than blondes. All that lightening wreaks havoc on strands, leaving them brittle and in need of some love. The Perfect Blonde Purple Toning Masque is the answer to blondes’ prayers. This deeply nourishing weekly treatment transforms hair from brassy to sassy in less than five minutes!

What It Does

Replenish and revive dry, damaged strands while toning blonde, silver or highlighted hair with the Perfect Blonde Purple Toning Masque. Thanks to its exclusive dual violet dye system and optical brighteners, this luxurious, deeply nourishing treatment instantly neutralizes unwanted yellow tones and kicks brassiness to the curb.

What Else You Need to Know

• Dual ultra-violet dye system increased levels of pigment in this hard-working masque immediately eliminates any yellow or brass

• Coconut oil infuses strength, incredible shine and moisturizes

• For anyone with blonde, silver or highlighted hair looking for an intense weekly treatment to banish brass and overhaul any damage from chemical services.