L'Oréal Professionnel
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Vitamino Color Spectrum Purple Shampoo

Vitamino Color Spectrum Purple Shampoo is rated 4.6 out of 5 by 53.
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Vitamino Color Spectrum Purple Shampoo
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10.1 oz.
#E4325700
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What It Is

A toning shampoo that gently cleanses while neutralizing yellow tones and illuminating brightness. Purple shampoo is ideal for blondes and lightened hair.

What It Does

Lock in all 5 dimensions of the color spectrum: shine, saturation, contrast, tone, and brightness*

*Vitamino Color Spectrum system of shampoo + neutralizing shampoo + conditioner + serum

What Else You Need to Know

This professional formula utilizes tailored dyes to target specific hair colors: purple for blondes and lightened hair. The luxurious, tinted cleansing cream transforms into an easy-to-apply dense foam. Purple shampoo is ideal for blondes.

Distribute evenly through wet hair and massage until a lather forms. Rinse thoroughly. Follow with Vitamino Color Spectrum Conditioner or Mask (sold separately). Use once a week with the full Vitamino Color Spectrum system for best results.

BETAINE • DIMETHICONE • PARFUM / FRAGRANCE • CITRIC ACID • HEXYLENE GLYCOL • SODIUM BENZOATE • SODIUM HYDROXIDE • AMODIMETHICONE • CARBOMER • CI 60730 / ACID VIOLET 43 • GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE • TRIDECETH-10 • GLYCERIN • SALICYLIC ACID • GLYCOL DISTEARATE • MICA • PEG-100 STEARATE • BENZYL SALICYLATE • CI 45100 / ACID RED 52 • STEARETH-6 • COCO-BETAINE • TRIDECETH-3 • CI 77891 / TITANIUM DIOXIDE • BENZYL ALCOHOL • PHENOXYETHANOL • HEXYL CINNAMAL • LINALOOL • ALPHA-ISOMETHYL IONONE • ANISE ALCOHOL • LIMONENE • SODIUM SULFATE • FUMARIC ACID • ACETIC ACID.

Purchases made in SalonCentric stores may be returned to any SalonCentric store. Purchases made through SalonCentric Customer Service, SalonCentric Business Partners, and SalonCentric.com orders Sold and Shipped by SalonCentric may be returned to a SalonCentric store; however, the return must not exceed $450 and must include the original receipt, packing slip, or invoice. For returns in-store of online orders, the refund will be credited back to the original payment method once the return has been processed. For SalonCentric.com Online Exclusive orders sold and shipped by third-party sellers, please see more details linked below for return steps.

The SalonCentric return policy does not currently apply to Kérastase & Shu Uemura purchases. Kérastase & Shu Uemura do not accept returns.

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Rated 5 out of 5 by from great purple shampoo Nicely pigmented and doesn't dry out the hair like other purple shampoos
Date published: 2025-07-08
Rated 5 out of 5 by from Gotta try! This product lathered up very well. Smell was good and it left my hair soft but also got rid of the brassy look in my blonde hair.
Date published: 2025-06-13
Rated 5 out of 5 by from Must buy! This is the best toning shampoo I’ve tried! It makes your hair so soft and smooth, tones well and the smell is great!
Date published: 2025-06-09
Rated 5 out of 5 by from Love it ! The way it smells I fell in love with! I love the fact that it’s a bright purple it’s very well pigmented but doesn’t leave a purple stain afterwards it gives it a very shine tone which I’m very impressed with
Date published: 2025-05-29
Rated 5 out of 5 by from Great for frequent use! Smells great, not too pigmented!!! I love how soft my hair feels after I use it. So much better than other toning shampoos.
Date published: 2025-05-29
Rated 5 out of 5 by from Great toning Shampoo I love this shampoo for blonde maintenance. IT smells great and leaves the hair vibrant and shiny.
Date published: 2025-05-28
Rated 5 out of 5 by from Awesome shampoo. I received this free for an honest review. I have about a level 8 blonde, it turns super gold, I didn’t think this shampoo would do much since I’m not a light blonde, but it totally did! It’ll be even more amazing for lighter blondes. The consistency was thick and it’s super purple. The smell was nice too.
Date published: 2025-05-28
Rated 5 out of 5 by from Great toning + gentle It's a great, gentle toning shampoo. Effective enough that I can use it on clients to tone out warmth when shampooing - it's summer time, everyone likes brighter blondes :) *I received this product as a gift in exchange for my honest review*
Date published: 2025-05-28
  • y_2026, m_5, d_10, h_13
  • bvseo_bulk, prod_bvrr, vn_bulk_3.0.43
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  • loc_en_US, sid_loreal-professionnel-vitamino-color-spectrum-purp, prod, sort_[SortEntry(order=SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_saloncentric
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  • CLOUD, getReviews, 4ms
  • reviews, product