L'Oréal Professionnel

Luo®color
Luminous Permanent Haircolor 1.7 oz.

Luminous Permanent Haircolor 1.7 oz. Zoom
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  • Luminous Permanent Haircolor 1.7 oz.
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    40071191
  • Luminous Permanent Haircolor 1.7 oz.
    Zoom
    P1525300

What It Is

Multi-reflective permanent haircolor.

What It Does

A fresh alternative to traditional permanent haircolor, LUO®COLOR with nutrishine technology delivers multi-reflective results, illuminating hair’s natural dimension while providing shimmering coverage of up to 70% white hair. A wide variety of shades (including pastels) provides unlimited creativity and a truly “different” taste in color. The pearlescent crème gel provides up to 2½ - 3 levels of lift.

What Else You Need to Know

Easy mixing & application with either an applicator bottle or shaker/brush.

• Use with 25-volume LUO®COLOR developer
• LUO®PASTELS tones pre-lightened hair
• Mixing ratio: 1:1.5
• Development Time: 20 minutes; Up to 10 minutes for LUO®PASTELS

• Ionene G and Cationic Polymers: provide increased shine by perfecting the surface of the hair to provide a smoother surface for greater reflection of light.
• Grapeseed Oil: nourishes the surface of the hair during the coloring process, providing superior conditioning and shine.
• Ionene G: protects hair from the core of the surface throughout the coloring process for long-lasting results.

Luminous Permanent Haircolor 1.7 oz. is rated 4.8 out of 5 by 12.
Rated 4 out of 5 by from Luo Po1 w/ 25 This is my go to product for toning my platinum blondes My only wish is they carry in stores
Date published: 2019-03-22
Rated 5 out of 5 by from Best semi-permanent color! I love Luo for various reasons, mostly root shadowing. It’s transluscent yet provides enough coverage to be effective. I love it as a lowlight & breaking bases. Very versatile!
Date published: 2019-03-12
Rated 5 out of 5 by from Great color! I have been toning and base breaking my clients hair with PO1 for years and just love this color! It’s fast and consistent.
Date published: 2018-05-17
Rated 5 out of 5 by from Love this color .. Hopefully Lorel is not getting rid of this line.. it's one of my favorites.. having to try other brands because of lack of inventory and nothing compared..
Date published: 2018-04-08
Rated 4 out of 5 by from Good stuff Lightens perfectly and a very nice consistency! Easy to use
Date published: 2017-12-18
Rated 5 out of 5 by from Best base break!!!! I love using Luminous Permanent hair color for my base breaks or base bumps on blondes! It lifts the hair 2 levels in under 5 mins and helps my clients to feel all over lighter. It’s the best to do in the bowl after highlights have been washed out!
Date published: 2017-12-13
Rated 5 out of 5 by from Best toner for blondes This is an awesome product to help reduce any yellow in the hair! I love it!
Date published: 2017-11-09
Rated 5 out of 5 by from unicorn color!! Quick processing time for clients who want a little lift (lighter) or coverage without matte effect. Great toners as well!!
Date published: 2016-05-24
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