Shades EQ Gloss Demi-Permanent Color Hair Toner

Shades EQ Gloss Demi-Permanent Color Hair Toner is rated 4.9 out of 5 by 2726.
  • y_2026, m_6, d_3, h_11
  • bvseo_bulk, prod_bvrr, vn_bulk_3.0.46
  • cp_7, bvpage2n
  • co_hasreviews, tv_1370, tr_1356
  • loc_en_US, sid_SCRKN-ShadesEQGloss, prod, sort_[SortEntry(order=SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_saloncentric
  • bvseo_sdk, dw_cartridge, 17.1.0, p_sdk_3.2.0
  • CLOUD, getAggregateRating, 41ms
  • reviews, product
Select Shade
List View Image View
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    GOLD IRIDESCENT
    #P1677404
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    NATURAL
    #P1677504
  • Shades EQ Gloss - 010NP
    Natural Pearl
    #P2799601
  • Shades EQ Gloss - 010NV
    Natural Violet
    #P2799801
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    PEARL
    #P1677204
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    TITANIUM
    #P1677004
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    VIOLET GOLD
    #P2090204
  • Shades EQ Gloss - 010VV
    VIOLET VIOLET
    #P1677304
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    BLUE
    #P1540006
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    Ash Brown
    #P1890602
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    MATTE
    #P1855102
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    AUBURN/AUBURN ACCENT
    #P1539707
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    GOLD
    #P1539406
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    NATURAL
    #P1539906
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    NEUTRAL BROWN BLONDE
    #P1541306
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    NATURAL WARM
    #P1177507
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    RED
    #P1539308
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    RED BROWN
    #P1541007
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    RED VIOLET
    #P1542308
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    VIOLET
    #P1539806
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    Ash Brown
    #P1890802
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    COPPER BROWN
    #P1627302
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    MATTE
    #P1855002
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    NATURAL
    #P1177107
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    NATURAL ASH
    #P1631402
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    NEUTRAL BROWN BLONDE
    #P1538406
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    RED VIOLET
    #P1627604
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    WARM GOLD
    #P1538506
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    COPPER
    #P2799000
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    #P2799300
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    GOLD
    #P1540506
  • Shades EQ Gloss - 05N
    NATURAL
    #P1538306
  • Shades EQ Gloss - 05NA
    NATURAL ASH
    #P1631302
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    NATURAL WARM
    #P1177407
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    RED BROWN
    #P2799101
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    RED VIOLET
    #P2798600
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    VIOLET
    #P1665202
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    #P2798800
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    Ash Brown
    #P1890702
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    COPPER BROWN
    #P1538906
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    #P2798700
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    COPPER RED
    #P1177707
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    GOLD
    #P1539506
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    GOLD BEIGE
    #P1542506
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    GOLD GOLD
    #P0848006
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    GOLD IRIDESCENT
    #P1007606
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    GREEN NATURAL
    #P1542806
  • Shades EQ Gloss - 06N
    NATURAL
    #P1539606
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    NATURAL ASH
    #P1631204
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    NEUTRAL BROWN BLONDE
    #P1541406
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    RED
    #P2799401
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    RED BROWN
    #P2798401
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    RED RED
    #P1627804
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    TITANIUM
    #P1538107
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    VIOLET BLUE
    #P1665502
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    VIOLET ROSE
    #P1795902
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    WARM GOLD
    #P1538606
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    #P2798301
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    COPPER BROWN
    #P1539006
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    COPPER COPPER
    #P0845908
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    GOLD
    #P1540606
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    GOLD BEIGE
    #P1542606
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    MATTE
    #P1854902
  • Shades EQ Gloss - 07N
    NATURAL
    #P1177007
  • Shades EQ Gloss - 07NA
    NATURAL ASH
    #P1631104
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    NEUTRAL BROWN BLONDE
    #P1540706
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    NATURAL WARM
    #P1177307
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    PEARL
    #P1176907
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    RED RED
    #P2799201
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    TITANIUM
    #P1503202
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    VIOLET
    #P0057007
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    VIOLET BLUE
    #P1665402
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    COPPER
    #P1542107
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    #P2798500
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    GOLD GOLD
    #P0846206
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    GOLD IRIDESCENT
    #P1007906
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    GREEN NATURAL
    #P1542906
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    NATURAL
    #P1540806
  • Shades EQ Gloss - 08NA
    NATURAL ASH
    #P1631004
  • Shades EQ Gloss - 08NP
    Natural Pearl
    #P2799501
  • Shades EQ Gloss - 08NV
    Natural Violet
    #P2799700
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    TITANIUM
    #P1509902
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    VIOLET
    #P0057706
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    VIOLET BLUE
    #P1665304
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    VIOLET GOLD
    #P2090404
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    VIOLET ROSE
    #P1795802
  • Shades EQ Gloss - 08WG
    WARM GOLD
    #P1538806
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    AUBURN/AUBURN ACCENT
    #P1540408
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    BLUE
    #P1540906
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    GOLD
    #P1539206
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    GOLD BEIGE
    #P1542706
  • Shades EQ Gloss - 09GI
    GOLD IRIDESCENT
    #P1008206
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    MATTE
    #P1854804
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    NATURAL
    #P1540106
  • Shades EQ Gloss - 09NA
    NATURAL ASH
    #P1630904
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    NEUTRAL BROWN BLONDE
    #P1541506
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    NATURAL WARM
    #P1177207
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    PEARL
    #P1176808
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    RED BROWN
    #P1541208
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    TITANIUM
    #P1538206
  • Shades EQ Gloss - 09V
    VIOLET
    #P1540306
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    VIOLET GOLD
    #P2090304
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    VIOLET ROSE
    #P1795702
  • Shades EQ Gloss - Crystal Clear
    CLEAR
    #P1909802
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    PASTELS/KICKERS
    #P1541606
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    #P1503800
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    PASTELS/KICKERS
    #P1503503
  • Shades EQ Gloss - Red Kicker
    PASTELS/KICKERS
    #P1541807
  • Shades EQ Gloss - Violet Kicker
    PASTELS/KICKERS
    #P1542406
  • Shades EQ Gloss Demi-Permanent Color Hair Toner
    PASTELS/KICKERS
    #P1541706
Auto Replenish:
FREE SHIPPING OVER $50 & EARN 100 PROREWARDS POINTS
  • Choose your frequency. Skip or cancel anytime.
  • Free shipping over $50* & 100 ProRewards Points++ on all recurring orders.
  • Select auto-delivery in cart.
  • Exclusions apply.
Learn More

What It Is

Shades EQ Gloss is a vegan Acidic Demi-Permanent Hair Color used to gloss, tone, and refresh color.

 

Exclusive to Redken:

Why settle for less than number 1? Shades EQ is the #1 Acidic Demi Permanent Haircolor in the United States

Shades EQ is the healthiest way to tone! It is best to use an acidic demi permanent color after lightening hair as it offers gentle processing for outstanding condition and shine! With Shades EQ, there is no need to worry about banding or harsh regrowth as acidic color does not lift.

Shades EQ provides the industry's best true violet acidic toner! The best-selling 09V is every stylist's must-have.

 

Looking for Shades EQ Bonder Inside? Shop here.

What It Does

• Use to enhance, enrich, change, match, tone down or intensify natural or color-treated hair

• Tone pre-lightened or highlighted hair

• Refresh and renew faded mid-shaft and ends

• Restore color to highlights

• Correct uneven, brassy, or overly vibrant colors

What Else You Need to Know

• Acidic pH: ensures gentle processing for outstanding condition and shine

• Long-Lasting Colorants: creates vibrant color that fades on tone

• No-Ammonia No-Lift Formula: minimizes swelling and cuticle damage

• Wheat Amino Acids: helps lock in moisture and protect condition of hair

• Silicone: improves shine and wet combability

1. Mix in a 1:1 ratio with Shades EQ Processing Solution. Shades EQ Gloss may be applied with a bowl and brush or bottle and may be diluted with Crystal Clear to lessen intensity or customize any shade.

2. Process at room temperature for 20 minutes, up to 40 minutes for gray hair. For resistant hair, process for 15 minutes with plastic cap under pre-heated warm dryer. Remove cap and cool for 5 minutes. For resistant gray hair, process 20 minutes with plastic cap under pre-heated warm dryer. Remove cap and process for additional 20 minutes at room temperature.

3. Follow with Acidic Color Gloss Shampoo and Conditioner.

 

PRO TIPS:

• Shades EQ is the perfect choice for enhancing, enriching, toning down or intensifying natural or color-treated hair! Use to refresh and renew faded color at the mid-shaft and ends (zones 2 and 3) while processing permanent color at the regrowth (zone 1).

• Shades EQ is great for blending gray hair without lifting the hair's natural pigment. It can also be used to correct uneven, brassy or overly vibrant tones.

AQUA / WATER / EAU ISOPROPYL ALCOHOL SODIUM C14-16 OLEFIN SULFONATE DECETH-3 PROPYLENE GLYCOL COCAMIDE MIPA OLEYL ALCOHOL PPG-2 BUTYL ETHER LAURYL ALCOHOL PEG/PPG-4/12 DIMETHICONE PPG-5-CETETH-10 PHOSPHATE SODIUM SULFITE COCO-BETAINE ETHANOLAMINE MYRISTYL ALCOHOL PARFUM / FRAGRANCE SODIUM CHLORIDE ERYTHORBIC ACID CETYL ALCOHOL SODIUM CITRATE WHEAT AMINO ACIDS BENZOIC ACID EDTA TETRASODIUM EDTA THIOGLYCERIN PHENOXYETHANOL DISODIUM EDTA BHT POTASSIUM SORBATE PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE SODIUM METABISULFITE

[+/- MAY CONTAIN / PEUT CONTENIR TOLUENE-2,5-DIAMINE 2-AMINO-6-CHLORO-4-NITROPHENOL 1-HYDROXYETHYL 4,5-DIAMINO PYRAZOLE SULFATE m-AMINOPHENOL 4-CHLORORESORCINOL 2-NITRO-5-GLYCERYL METHYLANILINE 3-NITRO-P-HYDROXYETHYLAMINOPHENOL HC RED NO. 3 RESORCINOL 2,4-DIAMINOPHENOXYETHANOL HCl 5-AMINO-6-CHLORO-o-CRESOL 4-AMINO-2-HYDROXYTOLUENE p-PHENYLENEDIAMINE 2-METHYLRESORCINOL p-AMINOPHENOL 6-HYDROXYINDOLE 2-METHYL-5-HYDROXYETHYLAMINOPHENOL N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE 2-AMINO-3-HYDROXYPYRIDINE]

Purchases made in SalonCentric stores may be returned to any SalonCentric store. Purchases made through SalonCentric Customer Service, SalonCentric Business Partners, and SalonCentric.com orders Sold and Shipped by SalonCentric may be returned to a SalonCentric store; however, the return must not exceed $450 and must include the original receipt, packing slip, or invoice. For returns in-store of online orders, the refund will be credited back to the original payment method once the return has been processed. For SalonCentric.com Online Exclusive orders sold and shipped by third-party sellers, please see more details linked below for return steps.

The SalonCentric return policy does not currently apply to Kérastase & Shu Uemura purchases. Kérastase & Shu Uemura do not accept returns.

Click to see more details.

Rated 4 out of 5 by from love So many beautiful tones! Any tone you can possibly think of for every level! Love these products!
Date published: 2025-10-07
Rated 5 out of 5 by from beautiful color I use this for myself and my clients and I love how easy it is to use and how it leave little to no stain!! Wish it came with more product tho.
Date published: 2025-10-06
Rated 5 out of 5 by from my favorite I wish we used these in school. 99% the behave how I want them to!
Date published: 2025-10-04
Rated 5 out of 5 by from Best toner I absolutely love the outcome anytime I use this brand!! I always recommend it to anyone!
Date published: 2025-10-02
Rated 5 out of 5 by from Glow My favorite toner when I need just a hint of natural warmth. Adds a lot of shine
Date published: 2025-10-01
Rated 5 out of 5 by from perfect toner Love this toner for all things blonde! I have also been loving their NCH line. Leaves a really shiny finish, and lasts( if you let it process the 20 min)
Date published: 2025-09-24
Rated 5 out of 5 by from best toner This is the longest lasting-best toner you can use! Trust the 20 minute rule
Date published: 2025-09-23
Rated 5 out of 5 by from Little bottle big impact! For such a small bottle you wouldn’t think you’d have enough product but it’s the perfect amount for a retouch!
Date published: 2025-09-23
Rated 5 out of 5 by from Redken shades Love Redken shades eq. 9VG is one of my favorite shades
Date published: 2025-09-22
Rated 5 out of 5 by from 10/10 I’m a big fan of Shades and salon centric in general!
Date published: 2025-09-22
Rated 4 out of 5 by from Beautiful Blends greys in very well. Will recommend to others
Date published: 2025-09-18
Rated 5 out of 5 by from Favorite Gloss Wide range in colors. Leaves the hair with so manageable and with incredible sheen.
Date published: 2025-09-09
Rated 5 out of 5 by from Beautiful, mid level low light This is a favorite of mine for low lights, mixing it with something that has some depth to it as well.
Date published: 2025-09-03
Rated 5 out of 5 by from Orange kicker Loves shades!!. I hate that my store location has been out of orange kicker for MONTHS now. And I have to order them online and pay shipping….. it I guess I love shades so much that I will do that. …the orange kicker is the key ingredient to all my cowboy coppers !!
Date published: 2025-08-23
Rated 5 out of 5 by from my go to toner This is the best toner in my opinion, so versatile and great color selection
Date published: 2025-08-22
Rated 5 out of 5 by from Great! Works perfectly! Very satisfied with this product.
Date published: 2025-08-19
Rated 5 out of 5 by from Light ash in 5 min. Great for toning after hilites. Gives nice light ash brown tone. My clients love this toner.
Date published: 2025-08-18
Rated 5 out of 5 by from favorite! I’ve tried other toners similar to these but I always feel like these outperform the others. The colors are so nice and such a good variety. Easy to work with too!
Date published: 2025-08-15
Rated 5 out of 5 by from Love me some shades EQ Been in industries since 1989 and this is always my go to favorite for toning in gloss
Date published: 2025-08-02
Rated 5 out of 5 by from it’s shades EQ plus extra shine!! Shades EQ in all its forms are a must in any salon, that being said the extra shine from the gloss series is amazing! Your customers will notice.
Date published: 2025-08-01
Rated 5 out of 5 by from great product! Absolutely love the color options as well as the tones this product gives!
Date published: 2025-07-30
Rated 5 out of 5 by from Beautiful toner Omg 10NP is absolutely beautiful! My new favorite shade for toning blondes!
Date published: 2025-07-24
Rated 5 out of 5 by from Trendy! I Love the new shades! Great product! I've been using Redken for 3.5 years now and absolutely love the toners.
Date published: 2025-07-23
Rated 5 out of 5 by from Stunning! This shade is perfect in every way! I love using it for root smudge! Gives the perfect ash tone!
Date published: 2025-07-19
Rated 5 out of 5 by from Give the best pigment and beautiful shine Best toners to ever exist you can feel the bond builders when you apply them
Date published: 2025-07-16
Rated 5 out of 5 by from Amazed! We are a salon of 13 and will forever praise Redken Shades EQ!! leaves the hair soft and the shine is remarkable!
Date published: 2025-07-15
Rated 5 out of 5 by from Best toner This is hands-down, my new favorite toner. It’s the perfect shade for blondes.
Date published: 2025-07-13
Rated 5 out of 5 by from customizable and leaves the hair so shiny I’ve been using shades for almost 2 years now and I love the color variety and customizable abilities with this line. Also very forgiving and beautiful coverage.
Date published: 2025-07-12
Rated 5 out of 5 by from not too dark of a shade! my go to product! i used to have blonde hair, this covers up the leftover blonde in my hair without being too much. it’s a perfect color that matches my roots!
Date published: 2025-07-12
Rated 5 out of 5 by from 10 out of 10! The BEST TONER IN THE MARKET!!! I dont think I've ever gotten better results than with this toner! It has changed my Color Services FOREVER!
Date published: 2025-07-10
  • y_2026, m_6, d_3, h_11
  • bvseo_bulk, prod_bvrr, vn_bulk_3.0.46
  • cp_7, bvpage2n
  • co_hasreviews, tv_1370, tr_1356
  • loc_en_US, sid_SCRKN-ShadesEQGloss, prod, sort_[SortEntry(order=SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_saloncentric
  • bvseo_sdk, dw_cartridge, 17.1.0, p_sdk_3.2.0
  • CLOUD, getReviews, 8ms
  • reviews, product