Pureology
Hydrate Shampoo

Hydrate Shampoo is rated 4.8 out of 5 by 730.
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Hydrate Shampoo
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What It Is

Creamy, luxurious shampoo that deeply hydrates normal to thick dry, color-treated hair.

What It Does

Thirst-quenching formula provides superior moisture, touchable softness and extraordinary color protection.

What Else You Need to Know

• Key ingredients include Jojoba, Green Tea, and Sage.

• Signature aromatherapy blend of Lavendar, Bergamot, and Patchouli.

• ZeroSulfate, 100% Vegan Formula.

 

Pureology is the #1 Professional Color Care Brand in the US* with formulas that are 100% Vegan and free from Sulfates, Parabens, Mineral Oil, Animal Products or by-products, and Animal Testing. Our patented Antifade Complex® is infused into every formula to protect color vibrancy and ensure lasting color payoff. Sunflower Seed, a UV Filter, and Vitamin E fight color-depleting environmental effects while ensuring lasting shine. Our dual-benefit formulas provide color protection and customized care to address individual hair needs.

 

*Based on dollar sales reported in Kline's Kline PRO: Salon Retail Products and Services Database for the year ending December 31, 2019.

Apply to wet hair, later, and rinse. Follow with Hydrate Conditioner.

AQUA / WATER / EAU, SODIUM COCOYL ISETHIONATE, DISODIUM LAURETH, SULFOSUCCINATE, SODIUM LAURYL SULFOACETATE, SODIUM LAUROYL, SARCOSINAT, GLYCOL DISTEARATE, COCAMIDOPROPYL BETAINE, GLYCERETH-26, DECYL GLUCOSIDE, COCONUT ACID, SODIUM HYDROXIDE, SODIUM ISETHIONATE, PARFUM / FRAGRANCE, CITRIC ACID, PPG-5-CETETH-20, DIVINYLDIMETHICONE/DIMETHICONE COPOLYMER, SODIUM CHLORIDE, POLYQUATERNIUM-7, AMODIMETHICONE, COCO-BETAINE, POLYQUATERNIUM-10, PROPYLENE GLYCOL, PEG-55 PROPYLENE GLYCOL OLEATE, LINALOOL, CARBOMER, C11-15 PARETH-7, BENZOIC ACID, LAURETH-9, BUTYLENE GLYCOL, GLYCERIN, LIMONENE, GERANIOL, TOCOPHEROL, BENZYL ALCOHOL, TRIDECETH-12, SALICYLIC ACID, SODIUM BENZOATE, HELIANTHUS ANNUUS SEED EXTRACT / SUNFLOWER SEED EXTRACT, MAGNESIUM NITRATE, C12-13 PARETH-23, C12-13 PARETH-3, BENZOPHENONE-4, TETRASODIUM EDTA, PHENOXYETHANOL, HYDROXYPROPYLTRIMONIUM HYDROLYZED WHEAT PROTEIN, WHEAT AMINO ACIDS, HYDROLYZED VEGETABLE PROTEIN PG-PROPYL SILANETRIOL, CI 60730 / EXT. VIOLET 2, METHYLCHLOROISOTHIAZOLINONE, HYDROLYZED SOY PROTEIN, SORBIC ACID, MAGNESIUM CHLORIDE, METHYLISOTHIAZOLINONE, POTASSIUM SORBATE, DISODIUM EDTA, HELIANTHUS ANNUUS SEED OIL / SUNFLOWER SEED OIL, ASCORBIC ACID, CAMELLIA SINENSIS LEAF EXTRACT, ROSA CENTIFOLIA FLOWER EXTRACT, ALOE BARBADENSIS LEAF EXTRACT

Purchases made in SalonCentric stores may be returned to any SalonCentric store. Purchases made through SalonCentric Customer Service, SalonCentric Business Partners, and SalonCentric.com orders Sold and Shipped by SalonCentric may be returned to a SalonCentric store; however, the return must not exceed $450 and must include the original receipt, packing slip, or invoice. For returns in-store of online orders, the refund will be credited back to the original payment method once the return has been processed. For SalonCentric.com Online Exclusive orders sold and shipped by third-party sellers, please see more details linked below for return steps.

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Rated 5 out of 5 by from lOves it! Best ShAmpOo Ever! This product is Amazing! Combined with Hydrate Conditioner nothing else compares. Once you try your hOOked!
Date published: 2017-03-29
Rated 5 out of 5 by from My go to This is my favorite shampoo of all time. Every time I decide to try a new shampoo, I always revert back to this one. Definitely hydrating without weighing my hair down!
Date published: 2017-03-29
Rated 5 out of 5 by from Love this shampoo!! This is my new favorite shampoo!! It's great for finer thinner hair because it wont weigh it down but you still get hydration and color protection.
Date published: 2017-03-27
Rated 5 out of 5 by from My favorite shampoo! Leaves my hair feeling nice and smooth and it smells great!
Date published: 2017-03-20
Rated 5 out of 5 by from Amazing shampoo. This shampoo is great because it protects my color while making it healthy and soft. Smells great too!
Date published: 2017-03-20
Rated 5 out of 5 by from Best hydrating shampoo My go to shampoo and conditioner. I love the way it makes my hair feel and smell and I love how minty the conditioner is!!!
Date published: 2017-03-19
Rated 5 out of 5 by from Ahhhh So Good! Doesn't smell minty like conditioner but it smells SO GOOD. Seriously my new favorite smell. I only need a tiny amount and feel like it's a challenge to emphasize to client's that we need to be using a small amount and emulsifying, but other that that this product has changed my hair and my business for the better. Very gentle cleansing.
Date published: 2017-03-18
Rated 5 out of 5 by from Great Product!! Pureology is definitely worth giving a try, if you need a new hydrating haircare product. I love the way this makes my hair feel, its so soft, and it keeps it hydrated without weighting it down at all. I bought mine a few months ago and I still have plenty left. You get a lot of shampoo for what you pay for. The conditioner that goes with this shampoo is also amazing and it smells SO GOOD!
Date published: 2017-03-18
Rated 5 out of 5 by from The Best Shampoo I absolutely love this product. Best shampoo I have used.
Date published: 2017-03-18
Rated 5 out of 5 by from So light &great for every day use My go to shampoo, keeps your color safe and your hair in great condition!!
Date published: 2017-03-18
Rated 5 out of 5 by from Best. Shampoo. Ever! My clients love this shampoo and so do I! It has always been a favorite in our salon and one of our best sellers!
Date published: 2017-03-18
Rated 5 out of 5 by from Love these I love the smell and love the way my hair looks and feels after I use this
Date published: 2017-03-18
Rated 5 out of 5 by from Love it I personally love this for my thick coarse hair so I always recommend it to anyone with hair like mine or just dry hair. My friends with medium hair also loves it!
Date published: 2017-03-17
Rated 5 out of 5 by from The only shampoo I will ever use! The best shampoo I've ever put my hands on! I recommend phrenology to all my clients, family and friends!
Date published: 2017-03-17
Rated 5 out of 5 by from Awesome! Makes my hair feel awesome! Makes my color stay even longer!
Date published: 2017-03-17
Rated 5 out of 5 by from My favorite shampoo! I have used this for years. I have tried others and always come back to this.
Date published: 2017-03-17
Rated 5 out of 5 by from Best Shampoo I have every used! I have fine hair that tends to be on the dry and frizzy side. I have tried every shampoo and conditioner known to man and nothing has ever made my hair feel so healthy as the Pureology Hydrate. It smells fantastic too. Love it!!
Date published: 2017-03-17
Rated 5 out of 5 by from Best shampoo Best selling, best performing product we carry in my salon hands down!
Date published: 2017-03-17
Rated 5 out of 5 by from All time favorite I love this shampoo more than any I have ever used! I tend to have a dry scalp and the minty/tingly always feels wonderful and helps wake me up in the morning! It also makes my hair feel so much cleaner than other shampoos, all while using such a small amount because it's pure product.
Date published: 2017-03-17
Rated 5 out of 5 by from The best shampoo I love the whole line. My hair is finally in good condition.
Date published: 2017-03-17
Rated 5 out of 5 by from Perfect This is the best shampoo I have used, the entire product line is just great
Date published: 2017-02-20
Rated 5 out of 5 by from Great hydrating sulfate free shampoo I absolutely love this shampoo. Highly concentrated so you only need a quarter size for med- long hair. Quick foam gently cleanse and condtion @ the same time. Great smell easy to use and leaves the hair smooth and shiny.
Date published: 2017-02-09
Rated 5 out of 5 by from Amazing shampoo My clients and my self love it, after the first use it make your hair so much softer
Date published: 2016-12-27
Rated 5 out of 5 by from Amazing Shampoo! This product is my favorite! It's color safe and sulfate free! Very hydrating and also has a concentrated consistinsy, so a little goes a long way!
Date published: 2016-12-23
Rated 5 out of 5 by from Great color shampoo! Definitely recommend! long lasting color and keeps hair healthy
Date published: 2016-12-13
Rated 5 out of 5 by from Best shampoo!!!! This is the best shampoo you will ever use. It makes dry hair soft and moisturized. worth every penny
Date published: 2016-10-07
Rated 5 out of 5 by from GREAT PRODUCT Been using it over the last 10+ years and have not found anything like it!!
Date published: 2016-10-03
Rated 5 out of 5 by from Fantastic for Everyone I have thick, long, coarse hair that loves to be dry no matter what I do to it. This combined with the Hydrate Conditioner feels amazing on my hair and the smell is great in the mornings, too.
Date published: 2016-09-24
Rated 5 out of 5 by from Great shampoo Love this line. Makes the hair feel wonderful. Definitely one of my all time favorites.
Date published: 2016-09-17
Rated 5 out of 5 by from Best Hydrating Shampoo & Conditioner! My sister got me hooked on this shampoo and conditioner! I tried some different brands and I'm positive my hair hated me for trying other brands! This makes my hair soft, silky & shiny as could be! Everyone always comments how soft and beautiful my hair looks & feels! It's the best product!
Date published: 2016-09-02
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