Jenny Strebe

Hairstylist & Founder of AIIR
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Jenny Strebe In an industry filled with insane competition, Jenny Strebe found her niche. Early in her career, she set out with a laser-focus towards reaching her goals while firmly grounding herself in her beliefs. 

From the time she was a little girl, Strebe has always gazed up at the clouds, knowing the sky is not the limit, but just the beginning. Raised in the small town of Walla Walla, WA, she has always had a curious interest in hair styling, one that went beyond putting ponytails on Barbie dolls and practicing on friends. Strebe made the choice 18 years ago to carve her own stylist career path, to craft a life and profession that blends her passion for inspired hair with a balanced life.  

Strebe moved to Portland, enrolled in cosmetology school and worked part-time at a grocery store to pay for her tuition. She entered every competition that came her way, landed several interviews, purchased her first suit and had endless pep talks with the mirror, and quickly moving up the ranks to salon educational director and then an art team leader. After years of being an educator in a Phoenix salon, Strebe moved to Europe and spent several years travelling to some of the top cities and working alongside super talented and diverse stylists within the Toni & Guy network.  

In 2011, she moved back to Arizona, married, renting a booth and a soon-to-be a mom. After having her daughter Magnolia, and spending many sleepless nights organizing and writing, she launched her instant hit blog, Confessions of a Hairstylist in 2012. Filled with hundreds of tutorials, and with tips and tricks for hairstylists everywhere, she soon amassed a significant following on Instagram, developed a YouTube channel with hundreds of videos and authored three books which are currently sold in 17 countries. 

As an in-demand stylist, educator and working mother, Strebe sought to find balance, an inner peace, and a more centered life. Her desire for a more holistic life began to weave its way into her everyday forefront, and planted the seed which would become her next passion project: AIIR Professional. Strebe decided to self-fund and develop a product line that marries innovative high performance results with balanced, holistic elements that reflect so many peoples’ lives like hers. Pairing key elements with hair innovation has been the foundation for bringing to market a haircare line that blends earth’s ingredients with crystal energy that outperforms the competition. And like that little girl who always gazed into the sky dreaming of possibilities, AIIR Professional draws its name from just that.