How-To: Upgrade Your Chemical Services With Biolage R.A.W. Acidic Milk Rinse

Published by: Biolage Education Team
Apr 21, 2021

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Source: Courtesy of Biolage 

Adding a post-color treatment to your color services is the best thing you can do for your clients and for your business. And a formula like Biolage R.A.W. Acidic Milk Rinse is just the gamechanger for helping you do that. Acidic Milk Rinse softens and smooths hair texture, and even more importantly, rebalances hair’s pH after it is disrupted by chemical treatments. “When you color hair, whether it’s with lightener or single process, the alkaline level separates the cuticle,” says hairstylist Jenny Rey (@jennyreyhair). “You want to offer your clients a great result with sealed ends, and that’s exactly what the Acidic Milk Rinse does.”

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Source: Courtesy of Biolage 

With Acidic Milk Rinse, clients leave the salon with hair that’s five times more vibrant and six times smoother, so the look and feel are elevated. And the good news for pros? The entire process is quick and easy—so you’ll never get behind schedule. Here’s how it’s done:

1. At the backbar, after the color service, rinse the color from the hair.
2. Shampoo and rinse.
3. Towel blot to remove excess moisture.
4. Apply Acidic Milk Rinse directly to the hair from roots to ends.
5. Wait five minutes, then rinse and condition the hair.

That’s all there is to it. And pro tip: Acidic Milk Rinse is a must after a perm service. It neutralizes harsh odors, rebalances pH levels and leaves hair stronger and shinier—all in just five minutes. 

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