Redken Expands Its Dry Texture Styling Range

Published by: Maureen Sheen
Sep 27, 2018

With textured styles still trending hard, picking the right texturizing products to help build and maintain the look is key. Cue Redken’s new Dry Texture Styling collection, featuring Redken Dry Shampoo Paste 05, a dry shampoo and styling paste hybrid, and Redken Dry Shampoo Powder 02, a dry shampoo in a lifting powder.

Dry Shampoo Paste 05 provides reworkable control and hold while adding undone texture and lift at the root. Plus, it absorbs oil and impurities for a fresh feel. Dry Shampoo Powder 02 comes in non-aerosol, loose powder form to extend and refresh styles. Charcoal absorbs oils to add light, clean volume to roots without staining or dulling any hair color.
These multi-tasking stylers, inspired by the freshness of dry shampoo, are buildable and versatile enough to hold a style without looking stiff. All the texture, none of the fuss.

Photography: Courtesy of Redken


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