Holiday Express Services To Boost Your Revenue with Redken Brand Ambassador Jamie Sea

Published by: Redken Team
Dec 03, 2019

The holiday season can be one of the busiest times of year in the salon, but it also presents an amazing opportunity to create a great experience for your guests while maximizing your earnings.

This holiday season, Redken has teamed up with renowned haircolor influencer and brand ambassador Jamie Sea to bring you her go-to holiday express services. With these quick and easy add-on services you’ll make sure your guests leave your chair confident, refreshed and #RedkenReady for all of their holiday events. Added bonus: these services will help boost your revenue and reach your business goals.

Express Service 1: Glossy Blowout


When a client comes in for a blowout, adding a Shades EQ gloss to the service is an amazing way to provide incredible shine and bring something special to her look.
“Adding a customized gloss with every guest not only adds a unique tone to complement their complexion, but you are also adding intense shine and... VALUE!” explains Sea.

And glossing can translate to major dollars in your pocket as well. Let’s say you do 5 additional glosses each day at $55 each, that’s $1,375 of extra revenue! Incorporating glossing as an express add-on service is a simple way to boost your client retention rate and overall gross revenue in the salon.

Express Service 2: Glossy Curls With Shades EQ Clear


And when it comes to the power of glossing, your curly clients can benefit from SEQ’s intense shine and conditioning benefits. Want to wow your curly guests this holiday season? Add Shades EQ Clear to their typical service. This shade will enhance and define the curl patterns for a super impactful end result.

Want more expert tips from Jamie? Click to watch Jamie demo her holiday express services in the video below!
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