What It Is
A New Twist for Luxurious Curls, Waves, and Straight Styles.
Nothing is as alluring as shiny, smooth, frizz-free hair regardless of how it’s styled. It’s a 10 Miracle Coily Leave-In gives you the freedom to explore dozens of different looks all with the same flawless finish you’ve come to expect from It’s a 10. Stunning braids without fly-aways, beachy waves that look soft and conditioned, defined springy curls, sleek straightened tresses– it’s all possible with just one product.
It works by penetrating hair with deep moisturizers to soften and seal strands, while also imparting a bit of weightless styling control that takes the place of gels or hairsprays. Welcome to go - everywhere, do anything hair that gets more luscious with every use.
What It Does
1. Enhances natural curls
2. Restores shine
3. Defines curls
4. Defrizzes and tames fly-aways
5. Instant Detangling
6. Creates silkiness
7. Nourishes hair
8. Lightweight formula
9. Helps reduce breakage
10. Thermal protector
What Else You Need to Know
Our proprietary blend made with:
• Shea butter
• Avocado oil
• Coconut oil
• Monoi extract
Our powerful formula nourishes hair with vitamins that strengthen, impart softness and manageability. Coily provides balanced moisture and helps improve the health of the hair with every use, without build-up or heaviness.
Use after shower to detangle and style by misting entire lengths of strands. Or to give dry hair a pick-me-up mist as needed on your tresses. Works well for naturally curly, wavy, twisted or braided styles or air-dry. A great choice for protection when heat styling.
Water (Aqua/Eau), Propylene Glycol, Cetearyl Alcohol, Behentrimonium Chloride, Fragrance (Parfum), Quaternium-80, Phenoxyethanol, Isopropyl Alcohol, Ethylhexylglycerin, Panthenol, Pisum Sativum (Pea) Peptide, Cocos Nucifera (Coconut) Oil, Silicone Quaternium-22, PPG-3 Myristyl Ether, Hydrolyzed Rice Protein, Theobroma Cacao (Cocoa) Seed Butter, Butyrospermum Parkii (Shea) Butter, Persea Gratissima (Avocado) Oil, Gardenia Taitensis Flower Extract, Leuconostoc/Radish Root Ferment Filtrate, Benzyl Alcohol, Tocopherol, Potassium Sorbate, Sodium Benzoate, Citric Acid, Sodium Hydroxide, Benzyl Benzoate, Benzyl Salicylate, Citral, Hexyl Cinnamal, Limonene, Linalool
Purchases made in SalonCentric stores may be returned to any SalonCentric store. Purchases made through SalonCentric Customer Service, SalonCentric Business Partners, and SalonCentric.com orders Sold and Shipped by SalonCentric may be returned to a SalonCentric store; however, the return must not exceed $450 and must include the original receipt, packing slip, or invoice. For returns in-store of online orders, the refund will be credited back to the original payment method once the return has been processed. For SalonCentric.com Online Exclusive orders sold and shipped by third-party sellers, please see more details linked below for return steps.
The SalonCentric return policy does not currently apply to Kérastase & Shu Uemura purchases. Kérastase & Shu Uemura do not accept returns.
Click to see more details.
Rated 5 out of
5
by
amyrad11 from
perfect
I am typically a huge it’s a 10 fan and this product Definitely met these expectations. It was nice and light weight but also worked very well. I would definitely purchase it!
Date published: 2021-12-11
Rated 5 out of
5
by
sillycilla_ from
love!
I always love it's a 10 products. I love the scent of this leave in. Very easy to use. One client noticed the difference and text me later on what I used on her. My curls were so shiny and natural looking. I would recommend this product to my friends and family.
Date published: 2021-12-10
Rated 5 out of
5
by
sharquitaf from
I love this!!
I’m already a huge fan of Its a 10, so when I found out that they had a formula for coils hair, I was excited!! This glides on my hair like butter and moisturizes and softens it instantly. I love the smell and the consistent of the product. This product was given to my from Influenster for free for testing purposes.
Date published: 2021-12-10
Rated 5 out of
5
by
meganb59 from
I love this product so much more than the last stu
I love this product so much more than the last stuff I used I won’t buy anything else from this day forward ty guys
Date published: 2021-12-09
Rated 5 out of
5
by
candidlookz from
love it!
I love it’s a 10 I’ve used this line previously years ago I haven’t tried this exact product so was happy to receive it. This leave in conditioner smells amazing. I spray it into my hand before applying to my hair so I don’t overuse it. I love that it doesn’t weigh down my hair and leaves it moisturized.
Date published: 2021-12-08
Rated 5 out of
5
by
nicole_mtbeauty from
LOVE IT
it's a 10 products are usually always great to use! this one can be used for curly or straight hair
it provides many great health benefits and care benefits for your hair as well. the smell is amazing and it always works for my dry frizzy hair
Date published: 2021-12-08
Rated 5 out of
5
by
jessysdeals from
Moisturizing
I was happy with my experience with this product. I love it’s a 10 products to begin with. So to find one specifically designed for curly hair was exciting. Definitely minimize the frizz around my daughters hairline, normally we do a Smoothing treatment to control the frizz on her, this product worked just as well. Not only does it have an amazing scent, it left her hair feeling soft, moisturized, light weight, and less frizz, I would mix it with a curl activator for bouncy curls with less frizz
Date published: 2021-12-08
Rated 5 out of
5
by
trinhn7 from
great product
This is the best leave-in around for coily hair. My hair has shine, body and strength. I love this! The only thing is I wish it came in a gallon size
Date published: 2021-12-07
Rated 5 out of
5
by
tiffanya111 from
Awesome leave in conditioner
I used this leave in conditioner on a coily curly clients hair, it felt heavy at first but kept her curls from frizzing up! Her hair felt super soft and looked amazing! I recommend for medium to thick textured hair to moisturize and protect the curl. It smells nice and the bottle is very attractive.
Date published: 2021-12-06
Rated 5 out of
5
by
phacopian from
love it!
I have used it’s a 10 products for a few years now. I love their products. This is great to nourish the hair and it’s super light! It doesn’t weigh down the hair. Gives shine and eliminates frizz!
Date published: 2021-12-05
Rated 5 out of
5
by
sapphire_ from
already a long time fan!
Its a 10 always treats my hair so nicely. I can't really tell a huge difference between the other formulas (perhaps a little creamier consistency). The scent is always fresh and clean. I am overall very happy with this leave in and I love it.
Date published: 2021-12-04
Rated 5 out of
5
by
ashleyferreyraa from
WORK!!
It smells really good. Does work on curls, I have been trying to get mine back after straightening them out for so long and after the first use I applied after showering and I felt my curls get bouncier and have more shape. I don’t expect products to work immediately after the first try but I have been using it since and let me tell you my curls are bouncyyy! I would recommend to people trying to get their curl shape and bounce back.
Date published: 2021-12-04
Rated 3 out of
5
by
rcurtis21 from
soft but no hold
I don’t have super textured hair so maybe this product Ed needs more to hold onto. I use it after a shower; following directions I sprayed on and scrunched my hair with allowing it to air dry. The end result was soft and not crunchy but it just didn’t hold my curl. The next day I tried to spray my hair with water for a refresh (as always) and scrunch again but there was still no style to be found. I think if my texture was a tighter curl it would have worked better but this isn’t something I plan to use again.
Date published: 2021-12-02
Rated 5 out of
5
by
megatrong from
good for all hair types!
Love this on my daughter’s curly hair, but I’ve also used it on my wavy hair and love it. It’s not greasy, heavy, or gross looking. It leaves my hair soft and wavy, and my daughter’s hair curlier and it smells so good! I got this free for my honest review from Influenster.
Date published: 2021-12-02
Rated 5 out of
5
by
tanyaw44 from
not just only for curls
I tried this on my hair which is wavy and my best friend's hair which is curly and it made my hair so much more manageable and shiny and as for my friends hair her curls had less frizzy and much more definition.
Date published: 2021-12-02
Rated 5 out of
5
by
krufo01 from
Love it's a 10
This spray is a miracle worker for anybody with tight kinky coily hair. Once sprayed into the hair it instantly helped to separate the curls give more definition able to pick through the curls. The price is amazing it smells great and a little bit goes a long way.
Date published: 2021-11-30
Rated 4 out of
5
by
olivia_cox1107 from
It was okay.
I like it's a ten products but this one was a little heavy for my liking. It made it feel dirty almost or I possibly put a little too much but that's unlikely because I put a nickel sized drop through out my hairl it made it soft but as I stated before it weighed it down and made it look a little greasy
Date published: 2021-11-29
Rated 5 out of
5
by
jennf11 from
great, lightweight product
This product smells amazing and also works great! It is lightweight enough to not weigh down hair, leaving curls intact!
Date published: 2021-11-29
Rated 5 out of
5
by
jenniferl413 from
it's a 10 ❤️
Another amazing product in my salon centric box. It's a unique product that gives hold and softness. No improvements needed with this product. Ideal for curly textured hair.
Date published: 2021-11-27
Rated 5 out of
5
by
thejessicaleigh from
love it.
First of all this product smells amazing. But, it also works great! It made my hair easy to comb through and left it feeling moisturized all day. No dry ends here!
Date published: 2021-11-27
Rated 5 out of
5
by
acruz34 from
soft spirals
This leave in is great, not real heavy and helps tame those frizzy curls! Would definitely recommend for those looking to give their curls a little extra hydration before styling!
Date published: 2021-11-26
Rated 5 out of
5
by
mstyjack from
I think I found my new favorite product lol
So, I used this on my wet and wavy wig, and let me tell you, mama is back!!! This has my wig super curly and moisturized ! It’s so bouncy and the scent on the product is light as well so it’s not overwhelming! I love it so much!
Date published: 2021-11-26
Rated 4 out of
5
by
karenstyles9 from
perfect for curly hair
I Love its a 10 formula. And I purchase previous versions and can't wait to I include this in my kit for all my texture curly heads. It works miracles on the hair. It also has a lot of great benefits and I love how simple the ingredients are.
Date published: 2021-11-25
Rated 5 out of
5
by
katwarner3 from
Love it!
I've used the non curly version of this in the past and really liked it it's a really nice scented leave in treatment to give your hair more defined curls or frizz free straight style
Date published: 2021-11-25
Rated 5 out of
5
by
swill16 from
Amazing
My hair was so curly when I used this product. It is lightweight and has a neutral smell. I would recommend this product as it truly does help being out your curls while still moisturizing your hair.
Date published: 2021-11-24
Rated 5 out of
5
by
carlya10 from
great for curls
Used this on my daughter with curly hair. The smell is ok but the benefits outweigh the smell!
Date published: 2021-11-24
Rated 5 out of
5
by
k3lsi3 from
good stuff
I love this brand… I have used their original it’s a 10 leave in conditioner before. i was excited when i got this curly hair one to sample… my hair is wavy and this helped my hair look nice and healthy air dried! i always think this brands hair products smell amazing. i would give this a try if u have wavy/curly hair!
Date published: 2021-11-24
Rated 4 out of
5
by
heart_bows from
great
Makes my hair nice and soft . It smells great and and i love you that you just spray it on your hair. Its also affordable.
Date published: 2021-11-24
Rated 5 out of
5
by
caitlin_mumx32011 from
love it
Love the way my hair feels with this product in it and it smells so nice. Light weight easy to use I prefer a pump then a sprayer the dryer makes it hard to use one hand get wet. But overall it’s a good product. Everyone lives my curls when I use this product!!! Might purchase again we’ll see not in a rush I prefer natural hair and only do my hair once a week
Date published: 2021-11-23
Rated 5 out of
5
by
raquelr4 from
I love it
I have always been a fan of Its a 10 products and am so happy they have a curl line now. Very lightweight but still does the job and softens and hydrates the hair.
Date published: 2021-11-23
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