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Selected Shades & Availability
What It IsShades EQ Gloss is an Acidic Demi-Permanent Hair Color used to gloss, tone, and refresh color.
What It Does
• Use to enhance, enrich, change, match, tone down or intensify natural or color-treated hair
• Tone pre-lightened or highlighted hair
• Refresh and renew faded mid-shaft and ends
• Restore color to highlights
• Correct uneven, brassy, or overly vibrant colors
What Else You Need to Know
Exclusive to Redken:
Why settle for less than number 1?
• Shades EQ is the #1 Acidic Demi Permanent Haircolor in the United States
Shades EQ is the healthiest way to tone!
• It is best to use an acidic demi permanent color after lightening hair as it offers gentle processing for outstanding condition and shine!
• With Shades EQ, there is no need to worry about banding or harsh regrowth as acidic color does not lift.
Shades EQ provides the industry's best true violet acidic toner!
• The best-selling 09V is every stylist's must-have.
• Mix in a 1:1 ratio with Shades EQ Processing Solution
• Shades EQ Gloss may be applied with a bowl and brush or bottle and may be diluted with Crystal Clear to lessen intensity or customize any shade
• Process at room temperature for 20 minutes, up to 40 minutes for gray hair
• For resistant hair, process for 15 minutes with plastic cap under pre-heated warm dryer. Remove cap and cool for 5 minutes
• For resistant gray hair, process 20 minutes with plastic cap under pre-heated warm dryer. Remove cap and process for additional 20 minutes at room temperature
• Follow with Color Extend Shampoo and Conditioner
• Shades EQ is the perfect choice for enhancing, enriching, toning down or intensifying natural or color-treated hair! Use to refresh and renew faded color at the mid-shaft and ends (zones 2 and 3) while processing permanent color at the regrowth (zone 1).
• Shades EQ is great for blending gray hair without lifting the hair's natural pigment. It can also be used to correct uneven, brassy or overly vibrant tones.
AQUA / WATER / EAU ISOPROPYL ALCOHOL SODIUM C14-16 OLEFIN SULFONATE DECETH-3 PROPYLENE GLYCOL COCAMIDE MIPA OLEYL ALCOHOL PPG-2 BUTYL ETHER LAURYL ALCOHOL PEG/PPG-4/12 DIMETHICONE PPG-5-CETETH-10 PHOSPHATE SODIUM SULFITE COCO-BETAINE ETHANOLAMINE MYRISTYL ALCOHOL PARFUM / FRAGRANCE SODIUM CHLORIDE ERYTHORBIC ACID CETYL ALCOHOL SODIUM CITRATE WHEAT AMINO ACIDS BENZOIC ACID EDTA TETRASODIUM EDTA THIOGLYCERIN PHENOXYETHANOL DISODIUM EDTA BHT POTASSIUM SORBATE PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE SODIUM METABISULFITE
[+/- MAY CONTAIN / PEUT CONTENIR TOLUENE-2,5-DIAMINE 2-AMINO-6-CHLORO-4-NITROPHENOL 1-HYDROXYETHYL 4,5-DIAMINO PYRAZOLE SULFATE m-AMINOPHENOL 4-CHLORORESORCINOL 2-NITRO-5-GLYCERYL METHYLANILINE 3-NITRO-P-HYDROXYETHYLAMINOPHENOL HC RED NO. 3 RESORCINOL 2,4-DIAMINOPHENOXYETHANOL HCl 5-AMINO-6-CHLORO-o-CRESOL 4-AMINO-2-HYDROXYTOLUENE p-PHENYLENEDIAMINE 2-METHYLRESORCINOL p-AMINOPHENOL 6-HYDROXYINDOLE 2-METHYL-5-HYDROXYETHYLAMINOPHENOL N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE 2-AMINO-3-HYDROXYPYRIDINE]
• Acidic pH: ensures gentle processing for outstanding condition and shine
• Long-Lasting Colorants: creates vibrant color that fades on tone
• No-Ammonia No-Lift Formula: minimizes swelling and cuticle damage
• Wheat Amino Acids: helps lock in moisture and protect condition of hair
• Silicone: improves shine and wet combability
Shades EQ™ Gloss Demi-Permanent Color 2 oz. is rated out of 5 by 729.
Rated 5 out of 5 by AnaElvira from Go-To ALL the time This like is like anything I've ever used for toning. The colors are consistent, deep and rich always. I use it for quick toning at the bowl as well as my regular full glosses and the color LASTS. The look is amazing, even broken damaged hair is softer and renewed with shine. Removing the color is not an issue at ALL, they lift so evenly and without tones creeping up. I literally will never speak ill of this line ♡
Date published: 2020-07-07
Rated 5 out of 5 by Anonymous from redken shades eq I am a MATRIX SOCOLOR AND SYNC user but I am VERY interested in experiencing Redken Shades EQ as well as other branches of the color line! I watch many educators videos and the ease and predictability of this line is intriguing!
Date published: 2020-02-24
Rated 5 out of 5 by JLW607 from Best Toners! Shades EQ provides the best results when it comes to toning! I’m obsessed with 09V, 09T, 10VV, 10N! Loveeee!
Date published: 2020-02-21
Rated 5 out of 5 by meg3133 from Perfect! Very wide range of colors, easily combined to match or tone any color! Perfect consistency to cover all hair textures.
Date published: 2020-02-16
Rated 5 out of 5 by Vivid from the best demi We’ve been using Shades for over 10 years and will never leave it. The shine and dimension is untouchable!
Date published: 2020-02-08
Rated 5 out of 5 by Wendy from Shades EQ This product makes my job so much easier. 10 VV was a game changer, thank you, Nailed it!!!
Date published: 2020-01-31
Rated 5 out of 5 by Maddy from AMAZING! I just did a lightening service on one of my clients and of course she had a lot of brassy tones in her hair after because she is not a natural blonde. I toned her using 09P and 09T and it is gorgeous! I love the dimension it added to her hair and now she is a true platinum blonde! I recommend Shades E Q Gloss by Redken to any hair stylist looking for a good toner!
Date published: 2019-12-31
Rated 5 out of 5 by Kait from THE BEST!!! The colors are beautiful and the blonde tones are my favorite!!!
Date published: 2019-12-30
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