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What It Is
Rich demi-permanent creme haircolor without ammonia using Advanced Alkaline Technology.What It Does
• DIA Richesse provides up to 1.5 levels of lift
• Coverage up to 70% white hair
• Deep and rich reflects with exceptional softness
• Ultra shiny result
What Else You Need to Know
Advanced Alkaline Technology is ideal for natural or color-treated hair.• Use 6, 9, or 15-volume DIActivateur developer.
• Mixing ratio 1:1.5; Measure 2.6oz of DIActivateur with 1 tube (1.7oz) of DIA Richesse Haircolor.
• Apply on dry unwashed hair.
• Development time: from 2 to 20 minutes.
DIA Richesse Ammonia-Free Demi-Permanent Crème Haircolor 1.7 oz. is rated
out of
5 by
93.
Rated 5 out of
5
by
Mandee from
Awesome
This color is so creamy and smooth. Very easy to apply to the clients hair. Leaves Hair super shiny
Date published: 2019-09-13
Rated 5 out of
5
by
Julie from
Phenomenal Color !!
I LOVE LOVE LOVE Dia Richesse ! I use it for so many things from all over rich, beautiful color , low lights, blending roots,to toning and blending the rest of the hair! This exceptional color never lets me down as it ALWAYS delivers remarkable results!!
Date published: 2019-09-13
Rated 5 out of
5
by
Kelly from
Great demi..
I love that this product is Ammonia free some of my clients have allergic reactions to ammonia. This product is amazing great for toning.
Date published: 2019-09-13
Rated 5 out of
5
by
Julie from
Creamy.
I like that it is ammonia free haircolor and it is creamy.
Date published: 2019-09-13
Rated 5 out of
5
by
Chris from
Love!
I was hesitant to try but I will definitely try again.
Date published: 2019-09-13
Rated 5 out of
5
by
Kwagman from
Great color
made my clients hair feel amazing and was such a beautiful low light
Date published: 2019-09-12
Rated 5 out of
5
by
Drea from
Love This Stuff
Absolutely a go to product for me. I love it for low loghts and toning and also glosses! Its amazing!
Date published: 2019-09-11
Rated 5 out of
5
by
Megan from
Great gray blend
This is my go to for a nice gray blend. I love the shine it gives!
Date published: 2019-09-10