L'Oréal Professionnel

Blond Studio
Platinium Plus Ammonia-Free Lightening Paste, 17.5 oz.

Platinium Plus Ammonia-Free Lightening Paste, 17.5 oz. Zoom
Item # E1475102

What It Is

• Nourishing paste lightener

• Odor-free paste with zero dust

What It Does

• Lightens UP TO 7 LEVELS

• Conditioning while lightening

• Nutriceride and beeswax help protect and smooth the hair fiber

• The adjust polymers in the paste and nutri-developers work in synergy to create the unique creamy texture

• For on and off the scalp lightening

What Else You Need to Know

• Also available in an ammoniated version in your local SalonCentric store.

• Use with any of the Blond Studio Nutri-Developers –20-volume, 30-volume, or 40-volume.

DEVELOPER CHOICE:

• Use 20-, 30- of 40-volume Blond Studio Nutri-Developer

• The adjust polymers in the paste and nutri-developers work in synergy to create the unique creamy texture.

MIXING RATIO:

• Dependent upon the desired consistency.

• 1:1 to 1:3

DEVELOPMENT TIME:

• Maximum of 50 minutes

TECHNIQUE TIPS:

• BALAYAGE: May be used under heat during the first 15 minutes of processing time

• Recommended choice for use on chemically relaxed and permed hair.

• After processing is complete, shampoo with L’Oréal Professionnel LUO Post Color Shampoo.

Platinium Plus Ammonia-Free Lightening Paste, 17.5 oz. is rated 4.9 out of 5 by 18.
Rated 5 out of 5 by from Platinum Ammonia-Free I honestly live this! Ammonia free plus also gave me more lift then expected. consistency makes foiling easier. Highly recommend this product.
Date published: 2020-02-27
Rated 5 out of 5 by from Most gentle lightener I love this lightened. Leaves the hair in great condition very gentle yet lifts to a beautiful blonde.. great for toning after..
Date published: 2020-02-20
Rated 5 out of 5 by from Awesome Ammonia-Free Lightener! Love this ammonia-free lightener! It lifts great and love its smooth consistency. It is easy on the hair but still gets the job done. I have been using it for years and I highly recommend it!
Date published: 2020-02-17
Rated 5 out of 5 by from Soft on the hair Have a client that needs to be ammonia free and this has great lifting power while keeping the integrity of the hair soft
Date published: 2020-02-17
Rated 5 out of 5 by from My favorite Lightener This is by far my favorite lightener, this and it’s sister with the ammonia. The creamy consistency from the beeswax makes application amazingly smooth with even coverage. I highly recommend you give it a try
Date published: 2020-02-17
Rated 5 out of 5 by from The Best. This is the best lightner in the world. Easy on the hair and great lift
Date published: 2020-02-17
Rated 5 out of 5 by from I love it! I love this product. No smell! Mixes smoothly! No mess!
Date published: 2020-02-17
Rated 5 out of 5 by from The Best oil based lightener ever I love the lift of the lightener. This product has an amazing consistency, it whips up very light ans creamy. Yet is thick to hold its moisture. What you put down is what you get.
Date published: 2020-02-14
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